What is Picard?

A Picard store from the outside. Looks like they sell auto parts.

A Picard store from the outside. Looks like they sell auto parts.

I have been walking past this shop for over a week and cannot figure out what it is. There are people inside bending over containers but from the street I cannot see what Is in them. The place is all white walls, floors, even the bins into which people are peering. The lighting is bright white fluorescent. Near the front door is a flyer with a photo of heart shaped cookies being dipped into chocolate so I surmise that this is a specialty dessert shop. In we go and guess what? Everything in Picard is frozen! Every white bin is a freezer loaded with pricy, frozen food. Organic vegetables in wine sauce, shrimp and fish and pastas, mangos, strawberries, milk, butter, whole dinners all conveniently ready to defrost and eat. What a cool (literally) place.

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